Angelo Keely On Protein Powders, Amino Acid, Animal Vs. Plant, & More!


It’s protein time, baby.

Get strapped in to have all your burning questions about protein answered…

…including:

-How much protein you really need…

-The difference between all of the different kinds of protein powders out there…

-Whey concentrate vs. hydrolysate vs. isolate…

-How to choose the right protein for your needs…

-Animal vs. plant protein…

-The fascinating history of whey protein…

-And much more!

In this podcast episode, I interview Angelo Keely, a previous podcast guest who appeared in the episode “What Yoga Trapezes, Laser Lights, Kettlebells, Mini-Meditation & Ketogenic Doughnuts Have To Do With Building A Nutrition Supplements Empire.”

Angelo Keely is the co-founder and COO of Kion, a dietary supplement and functional food company where he oversees all business activities. Angelo Keely has a truly diverse and unique background having put himself through college as a professional musician—beatboxing, rapping and drumming.

During our discussion, you’ll discover:

-Ben’s desire to make the Pumpkin Spice Colostrum Cake…05:45

-How Angelo Keely has become a world-renowned expert on protein…09:50

  • Was raised as an all-natural, “crunchy” kid in the 80s
  • Pescatarian and plant-based diet
  • Learned the importance of mixing protein sources from a very young age
  • Mom was obsessed with amino acids (AAs)
  • Traumatic incident at age of 16; began whey protein as a means of recovery
  • Underwent a health transformation in 2020

-How Angelo Keely and his health transformation caused a hyper-focus on protein and amino acids…15:30

  • Watched calorie intake; upped daily protein intake; strength training
  • Higher protein intake, good sources, allows satiety with lower calorie intake
  • Protein Leverage Hypothesis

-Overview of the different types of amino acids…31:30


  • BGF aminos articles:
  • Protein article:
  • High level aminos are the building blocks of proteins in the body (second largest component after water)
  • 20 amino acids are responsible for producing protein in the body; 9 of these are “essential”
  • Essential = our bodies cannot make them; must be consumed exogenously
  • BCAAs (branched-chain amino acids) are 3 of the 9 essentials: leucine, isoleucine, and valine
    • BCAA – 3
    • EAA – 6
    • NEAA (non-essential amino acids) – 11
  • Leucine has been tied to muscle protein synthesis
  • Taking only the BCAAs without the other 6 essentials will not produce the results you’re looking for
  • Our bodies want all 9 EAAs together
  • Eating foods that don’t have all 9 together leads to brain fog, weight gain, neurotransmitter issues, etc.

-Creatine as an amino acid…39:48

  • Kion Creatine
  • BGF articles on creatine:
  • Creatine is a non-essential AA (the body can synthesize it with glycine and arginine)
  • Important benefits for performance
  • If only plant proteins are consumed, there are likely low levels of creatine

-The appropriate amount of protein and aminos to intake…42:45

  • AAs by themselves are not protein, but proteins are partly AAs
  • 20g of AAs has same amount of EAAs as 40g of whey protein isolate
  • Hard to determine an exact amount of AAs and protein intake per day
  • RDA is .3g of protein for every lb. for a sedentary person
  • People with active lifestyles, athletes require far more AAs (.5-.8 g per lb.)
  • Numbers go way up if you’re strength training or trying to lose weight
  • Too much protein in one sitting loses the efficacy

-The ranking of the quality of animal-based protein sources…50:45

-The good and bad when it comes to protein powders…59:00

  • BGF amino acids article:
  • Animal based vs. plant based is the main delineator
  • Whey protein is the most common animal-based protein
  • Casein from dairy
  • Check the AA profile
  • How much leucine does it have?
  • Some functions of leucine
    • Muscle protein synthesis
    • Regulates the production of anabolic endocrine hormones
    • Stimulation of insulin that enhances the uptake of other amino acids
    • Modulates the mTOR pathway
  • How can one get more protein with less calories?
  • Whey concentrate is the simplest form of protein (about 80% protein)
  • Whey isolate separates the carbs and fat; more protein for less calories and remove the lactose (about 90% protein)
  • Whey protein hydrolysate removes everything but the protein (about 99% protein); more expensive to make
  • Choosing a dairy source that is grass fed will dramatically affect the protein profile and quality
  • Clean Label Project study of protein powders

-Concerns and problems with the safety certifications…1:07:30

  • Organic, “grass-fed” can be misleading
  • There is no such thing as a 100% grass-fed whey protein

-The long history of whey protein…1:12:25

  • Archaeologists discovered pure whey from as far back as 7,000 years ago
  • Hippocrates prescribed whey for immune issues, skin conditions, etc.
  • European whey houses 400-500 years ago
  • Tendency to bash what has been around for a long time
  • Science proves whey to be the superior protein powder

-How to get a protein powder that doesn’t taste like ash…1:16:10

-And much more with Angelo Keely!

Upcoming Events:

Resources from this episode:

Angelo Keely:

– Podcasts And Articles:

– Other Resources:

Episode sponsors:

Kion: My personal playground for new supplement formulations, Kion blends ancestral wisdom with modern science. 

Organifi Green Juice: Now you can get all your healthy superfoods in one glass…with No Shopping, No Blending, No Juicing, and No Cleanup. Get a 20% discount on your entire order when you use discount code BENG20.

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Do you have questions, thoughts, or feedback for Angelo Keely or me? Leave your comments below and one of us will reply!

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